MASE AGAINST HUMANITY
- CLIENT: Miami Ad School Europe
- YEAR: 2019
Inspired by the irreverent and wildly popular Cards Against Humanity, a game where players compete to create the funniest, most inappropriate combinations of cards, MASE Against Humanity brings this chaotic fun to the world of advertising. In the original game, no topic is off-limits as players craft absurd scenarios that leave everyone in stitches.
Now, with MASE Against Humanity, the goal is to deliver a bittersweet dose of fun to aspiring creatives who are about to dive headfirst into the shark pool of the advertising world. As you navigate through outlandish briefs and impossible client demands, you’ll learn that the ad industry is as ruthless as it is rewarding. MASE Against Humanity is here to give you a taste of what’s to come — MASE Against Humanity is your first step into an industry where creativity is king, but the crown comes with a sting.
HOW TO PLAY:
Each player gets 10 pink Statement Cards.
The Card Director reads a question from a black card.
Players answer the question with their funniest, weirdest pink card.
The Card Director picks the best answer and kills the rest of them.
FLAMINGO CARD: For exceptionally good answers.
SCRIBBLE CARD: When words are not enough.
Made with love. And sarcasm. And a lot of bittersweet realizations about the creative industry.
Check it out and download the cards here: https://studentsvsadvertising.com
- CREATIVE DIRECTOR - Savina Mokreva
- COPYWRITER - Arendse Rohland
- COPYWRITER - Elissa Gonzalez
- COPYWRITER - Samar Singh
- COPYWRITER - Jephthah Nwabuisi
- ART DIRECTORS - Manuel Armenteros
- ART DIRECTORS - Simon Herret
“Forever grateful to Savina for letting me be part of this project. An incredible professor and mentor, she’s proof that even in an industry that can sometimes test your patience, there are still people who remind you how things should be done”.
